Monday, 7 November 2011
Research on Special Effects
Nowadays probably more music videos feature CGI and special effects than don`t. Visual Effects and 3d animation are a great way to create a stunning and original look for your promo, and because CGI allows you to do more than ever before – even if your budget is measured in thousands rather than tens of thousands of pounds– the opportunities for using post production effects in your music video promos are greater than they`ve ever been.
One of the reasons for this is that video effects artists and animators tend to see music videos as a way to try out new visual effects ideas and techniques that they don`t usually get the chance to use in more tightly controlled, and higher budget video productions for TV and film. They get to be more creative, and can often suggest their own ideas of how to use new cutting edge FX techniques that even film producers aren`t yet aware of. If you`re prepared to be flexible, then you can often get a good deal on some really impressive visual effects.
Analysis of students work
http://www.youtube.com/user/longroadmediastudies#p/c/90B97A72C742C076/17/rm2p9fgOeEs
Location
I really like this location as its completely different from other videos that i have been watching. Its more eye catching with the grafitti and run down look aout teh place. It creates a sense of loneliness in the video which suggests that this is the couple acting in the video. It seems abandoned and away from teh main of the city, showing taht teh locationwas thought about well and the shots are purely based on each chracter and their surroundings.And it also looks like a real music videos choice of location.
Coastumes
I thought overall teh costumes were good as they fitted in with the mood of the song. They were not over the top like they are in more up beat songs, they were simple yet noticale to the audience. However i do thinkthere could have been a costume change from the girl when she is being filmed in a different part of the location so she had 2 cosumes like the male, on teh other hand this could have een done so it looks like just one day instead of showing timepassing in thair music video.
Effects
I really like the way they have shown time passing quickly y speeding up teh footage of themwalking around through the arch ways and mving spaces on the sofa. I think its fits in with the music well when there is no singing and just generally looks good and effective to me the audience. Another effect, where there rewind the footage of them spray painting the wall, it creates more of a narrative to the story with what they write without having to have the narrative actualy being shown by the chracters acting it out.
Filming/ Shots
I think the music video does an excellent jo of showing off the location to the audience, by showing long shots and close ups of parts of the place with no people. Showing empty food wrappes, drink bottles, wheel of a bike, missing flooroards and bits of rubish really sets the scene and gives off ideas about the music video itself and the atmousphere they were trying to potray. Theres a take where boteh chracters sit in a archway individually one at a time, th girl sitting teh middle then the boy sitting more to the left. They fade one in as the other is fading out which i thinklooks rea;lly good asit suggests that there not there together yet there singing to each other.
Lip singing
It looked like they had learnt the song well as tehy seemed to know the words and it fitted well with the footage.
Location
I really like this location as its completely different from other videos that i have been watching. Its more eye catching with the grafitti and run down look aout teh place. It creates a sense of loneliness in the video which suggests that this is the couple acting in the video. It seems abandoned and away from teh main of the city, showing taht teh locationwas thought about well and the shots are purely based on each chracter and their surroundings.And it also looks like a real music videos choice of location.
Coastumes
I thought overall teh costumes were good as they fitted in with the mood of the song. They were not over the top like they are in more up beat songs, they were simple yet noticale to the audience. However i do thinkthere could have been a costume change from the girl when she is being filmed in a different part of the location so she had 2 cosumes like the male, on teh other hand this could have een done so it looks like just one day instead of showing timepassing in thair music video.
Effects
I really like the way they have shown time passing quickly y speeding up teh footage of themwalking around through the arch ways and mving spaces on the sofa. I think its fits in with the music well when there is no singing and just generally looks good and effective to me the audience. Another effect, where there rewind the footage of them spray painting the wall, it creates more of a narrative to the story with what they write without having to have the narrative actualy being shown by the chracters acting it out.
Filming/ Shots
I think the music video does an excellent jo of showing off the location to the audience, by showing long shots and close ups of parts of the place with no people. Showing empty food wrappes, drink bottles, wheel of a bike, missing flooroards and bits of rubish really sets the scene and gives off ideas about the music video itself and the atmousphere they were trying to potray. Theres a take where boteh chracters sit in a archway individually one at a time, th girl sitting teh middle then the boy sitting more to the left. They fade one in as the other is fading out which i thinklooks rea;lly good asit suggests that there not there together yet there singing to each other.
Lip singing
It looked like they had learnt the song well as tehy seemed to know the words and it fitted well with the footage.
Thursday, 3 November 2011
Music video Anlysis
JoJo- Disaster Music video
http://www.youtube.com/watch?v=B9rGNfJmXRc&ob=av2n&noredirect=1
This music video shows both love and anger within the lyrics and narrative. There are signs of attitude in the video and also sadness creating ups and downs thrughut the narrative and performance.
The performance side of the music video is mainly shot in close ups, extreme close ups and medium close up. We decieded to the same as we think it shows more emotions and facial expressions from the artist creating more realistic atmosphere of the video.
It also uses short and snappy takes from the narrative point of view showing the main points that the audience would want to see so we know exactly what is going on and dont get confused with the storyline.
http://www.youtube.com/watch?v=B9rGNfJmXRc&ob=av2n&noredirect=1
This music video shows both love and anger within the lyrics and narrative. There are signs of attitude in the video and also sadness creating ups and downs thrughut the narrative and performance.
The performance side of the music video is mainly shot in close ups, extreme close ups and medium close up. We decieded to the same as we think it shows more emotions and facial expressions from the artist creating more realistic atmosphere of the video.
It also uses short and snappy takes from the narrative point of view showing the main points that the audience would want to see so we know exactly what is going on and dont get confused with the storyline.
The Start of Editing
We started editing our music video after we shot all the footage for it. We were pleased with how much footage we got as it made it easy to pick. We decided that the video should be fairly fast paced and so did a lot of cuts between two takes. We have mixed all our locations up to keep the video interesting for the audience to watch. We put in a black and white background on the green screen shots which seems to have worked well, it also makes it interesting to watch and identifies the fact it's not the narrative. We have taken the feedback from class mates and are working on improving the video to make it more understandable.
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